Bimbo in Madrid
Scene seen in the street….
Bimbo in Spain is not a decorative but ditzy female. It’s bread.
Nothing fancy, mind you. Originally this brand only did unhealthy white loaf bread, but they have expanded into sort-of whole wheat and some basic crackers.
But like famous brands for other products (Band-Aid on my finger, Kleenex in my purse) Bimbo is almost synonymous for loaf bread, to the point that when you ask for your morning toast it’s correct to specify that you want pan-pan (bread-bread, baguette style) not Bimbo.
This brand causes eye-rolls, raised eyebrows and sometimes even snorts or snickers among recently-arrived English speakers.
*The sign above is from a square in the lower Rastro, quite near my house. I’ve been trying for a photo of their trucks but that’s too hard to plan. The half-circle at the top is the paw of the cute dough-boy bear holding the sign, large silly smile on its face.